Websites and e-commerce

When it helps

Visitors need to understand your offer quickly and complete an enquiry, booking or registration without unnecessary obstacles.

What we do

• Content structure, pages and user journeys
• Landing pages, forms, bookings and editorial CMS
• Email, CRM and notification connections

How it works

We confirm the goal and user journey, develop the solution and validate the agreed scenarios before launch.

What you receive

• A working responsive website and editorial access
• Content plan, instructions and an agreed maintenance scope

Illustrative example

Illustrative: a service business accepts bookings and automatically creates an enquiry record in its CRM.

How we measure success

• Successfully submitted forms or bookings
• Time needed for an editorial update

After launch

After handover we agree updates, error monitoring, editorial help and response times. Ongoing SEO, content and campaigns connect with Digital marketing and growth.

When it helps

Online sales need a consistent catalogue, a clear checkout and reliable prices, stock levels and order information.

What we do

• B2C and B2B catalogues, variants, search and filters
• Contract pricing, quotations, approvals and scoped subscriptions
• Payments, shipping, returns and ERP, CRM and PIM connections

How it works

We confirm the goal and user journey, develop the solution and validate the agreed scenarios before launch.

What you receive

• A tested store with the agreed integrations
• Order, return and exception handling scenarios

Illustrative example

Illustrative: a B2B customer sees contract prices, approves a quotation and tracks an order connected to the ERP.

How we measure success

• Completed checkouts and successful payments
• Discrepancies between stock, prices and orders

After launch

After handover we agree updates, error monitoring, editorial help and response times. Ongoing SEO, content and campaigns connect with Digital marketing and growth.

When it helps

Unclear menus, inconsistent screens and poorly managed language versions make a website harder to use and generate avoidable questions.

What we do

• User research, journeys and interactive prototypes
• Responsive interfaces, components and a coherent visual system
• Copy structure, translation, localisation and editorial workflow

How it works

We confirm the goal and user journey, develop the solution and validate the agreed scenarios before launch.

What you receive

• Approved prototypes and user interfaces
• Components and rules for content and languages

Illustrative example

Illustrative: a multilingual offer guides visitors to the right service and preserves their language when submitting a form.

How we measure success

• Completion of key tasks in user testing
• Confusion and errors along the user journey

After launch

After handover we agree updates, error monitoring, editorial help and response times. Ongoing SEO, content and campaigns connect with Digital marketing and growth.

When it helps

A website should be understandable to search engines and usable across devices, connections and assistive ways of interacting.

What we do

• Indexing, redirects, sitemaps and structured data
• Loading, image, script and caching optimisation
• Semantics, contrast, keyboard operation and manual accessibility checks

How it works

We confirm the goal and user journey, develop the solution and validate the agreed scenarios before launch.

What you receive

• A technical report with prioritised corrections
• Validated improvements and baseline measurements

Illustrative example

Illustrative: a redesign retains important page addresses, improves mobile loading and makes a form usable with a keyboard.

How we measure success

• Agreed loading measurements on selected devices
• Resolved indexing and accessibility issues

After launch

After handover we agree updates, error monitoring, editorial help and response times. Ongoing SEO, content and campaigns connect with Digital marketing and growth.

When it helps

Visit counts alone do not explain why people abandon an enquiry, registration or purchase before completing it.

What we do

• Event, goal, funnel and consent planning
• Tracking validation, dashboards and order reconciliation
• Friction analysis and improvement experiments when sample size permits

How it works

We confirm the goal and user journey, develop the solution and validate the agreed scenarios before launch.

What you receive

• A documented measurement plan and verified implementation
• A metrics overview and prioritised improvements

Illustrative example

Illustrative: a store identifies abandonment at shipping selection and compares results after simplifying the step.

How we measure success

• Completeness and accuracy of key events
• Conversion change against the agreed baseline

After launch

After handover we agree updates, error monitoring, editorial help and response times. Ongoing SEO, content and campaigns connect with Digital marketing and growth.

When it helps

An ageing platform or manual data transfer increases costs, errors and the risk of interrupted sales.

What we do

• Scoped migration of content, products, customers and orders
• ERP, CRM, PIM, accounting and service provider integrations
• Updates, error monitoring, backups and recovery checks

How it works

We confirm the goal and user journey, develop the solution and validate the agreed scenarios before launch.

What you receive

• A migration plan including data validation and rollback
• Documented integrations and agreed support

Illustrative example

Illustrative: a store moves to a new platform, reconciles its catalogue and verifies orders before switching over.

How we measure success

• Accuracy of migrated records and integration behaviour
• Agreed interruption window and recovery success

After launch

After handover we agree updates, error monitoring, editorial help and response times. Ongoing SEO, content and campaigns connect with Digital marketing and growth.